Sep 12

Why didn’t Apple go “cheap” or go “big”

In my last post I talked about the new iPhones and the new operating system.  Evidently, Apple’s introduction has created a flurry of activity on the net.  I have a good friend who posted this on his blog …

MARK THE DATE: Here’s where Apple’s design leadership ends

You can read the whole posting here. What Stuart ranted about was the fact that Apple did not change the design of the iPhone.  He had expected more from Apple from a design standpoint – maybe a larger screen in a larger format.  Maybe, he thought, there would be a curved phone of some sort. If I can paraphrase my friend, I think he wanted to see, no — make that expected to see more of an Android offering running the iOS operating system.

Other people on the web expected the iPhone 5c to be cheap.  The media world decided that the 5c was an entry level phone and fanned the flames on that one.  What Apple said about the 5c was that it was a less expensive phone — never cheap.  The media and bloggers decided less expensive meant cheap and went off the deep end when the 5c pricing was announced.

The type of thing that Stuart and the media/blogger world expected is not Apple — that’s Google.  Apple is closed source. Google is open source. Only Apple makes the iPhone or the iPad.  Everybody and their brother makes Android phones and tablets.

I came across some interesting information as I was researching this post.  It’s from OpenSignal.com.  The post talks about Android “fragmentation”.  The incredible visuals on this post at show a truly interesting perspective for both Android and Apple and I really think you ought to take a look at it. You can find it here.

Here’s a quick summary of what I saw there.  In 2013, there were close to 12,000 Android Devices seen in the market, running 8 different operating systems.  Samsung has the lion’s share of the Android market.  Apple has about 4 phones and 5 tables on the market.  After next week, they’ll have 6 phones on the market with the 5s and 5c.  Oh — and 95 % of those devices today are running iOS 6 with 5% (mostly older iPads and the iPhone 3GS) running iOS 5.

Pretty big difference wouldn’t you say.  When you have hundreds of manufacturers producing 12,000 devices, you can pretty much say that those prices are going to be cheaper.  When you have a proliferation of different screen sizes from different manufacturers, running different operating systems, you sometimes have to wonder how it is that Apple still maintains nearly 50% of the smartphone market with only a small lineup of phones.

Now I don’t want to jump on any bandwagons here.  I’m just saying, there’s room for both in the market.  Personally, I like the Apple ecosystem.  Many of my friends love their Galaxy III and Galaxy IV devices from Samsung, as well as a host of other Android products.

There’s simply no reason for the bashing that’s going on on both sides.  All you need to do is find what’s best for you, and stick with it.  If price is your motivator, nothing Apple does is going to move you to their products.  If you’re a tinkerer, Android, being open, is probably best for you.  If you like simplicity, consistency and interoperability between devices, then Apple might be a good thing for you to look at.

Regardless, the market is fluid and subject to change. So if you don’t like what they did today, wait until tomorrow.  Something else is coming down the pike.

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